Sneaker / sports giants, adidas recently launched its latest campaign, ‘adidas is all in’, with a mega-brust of commercials, videos, appearances and events. For the first time, the brand combines their sub-brands, adidas original and adidas sport, along with their respective brand ambassadors, en route to being the brand’s largest global campaign ever. NBA Superstar Derrick Rose, Football Stars David Beckham and Lionel Messi, Artists Katty Parry and B.O.B., Designer Jeremy Scott, the adidas Skate team and more, featured in this amazing campaign highlighted with a great anthem produced by French electronic duo Justice’s highly anticipated single, ‘Civilizations’.
Check out ‘adidas is all in : 120 Edition’, the main video spot (below), and adidas’ Youtube channel for more content. We’ve also included a video of their 3D event in France, at the bottom of the page.
Enjoy this awesome campaign! Big-ups to adidas, fantastic work!